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Serum 365 by Sobēna facial serum bottle illuminated in champagne light

Introducing · Serum 365

The essential
for your skin.

A complete daily hydration ritual, where Brazilian origin meets high-level science. Refined care, made beautifully simple.

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The power of the earth·The simplicity of care·Brazilian origin·High-level science·365 days of care·The power of the earth·The simplicity of care·Brazilian origin·High-level science·365 days of care·

Serum 365 · 1.0 fl oz / 30 ml

Radiance in
every step.

Expertly formulated to help leave the complexion deeply hydrated, soft and visibly even-toned, while supporting a revitalized appearance.

Advanced peptides
Support the appearance of skin firmness.
Multi-weight hyaluronic acid
Helps deliver layered, long-lasting moisture.
Amazonian oils
Nourishing botanicals support softness and balance.
Woman holding the Sobēna Serum 365 bottle during her skincare ritual

Our essence

Innovation, quality and trust—without excess.

Sobēna was born to simplify daily skincare, bringing together sophistication, Brazilian origin and efficacy. Selected ingredients become a clear, transparent and refined care experience.

S

Soul

Purity

The lightness and transparency of true care, working from within.

B

Beauty

Timeless

Classic contrast and editorial elegance, expressed with quiet confidence.

N

Nascent

Renewal

Seeds, drops and continuous cycles—the freshness of skin renewed.

Sobēna skincare ritual with facial serum dropper

Daily ritual

A moment
just for you.

  1. 01

    Prepare

    Begin with freshly cleansed skin.

  2. 02

    Apply

    Smooth a few drops across face and neck.

  3. 03

    Complete

    Follow with moisturizer, and sunscreen in the morning.

A name with two stories

Nature and science.
Purpose and family.

At its heart, Sobēna means Soul, Beauty and Nascent: the essence that guides us, the beauty that inspires us and the new that blooms.

In a quieter, more personal reading, SO + BE + NA honors Sofia, Benjamin and Mariana. The family bond sits behind a Brazilian company balancing affection with scientific rigor.

The essentials

Questions, answered.

Serum 365 is Sobēna’s daily facial serum, created to support deeply hydrated, soft, visibly even-toned and revitalized-looking skin.

The brand presentation identifies advanced peptides, multi-weight hyaluronic acid, Amazonian oils, nourishing botanicals and antioxidant-rich oils.

Sobēna brings together Soul, Beauty and Nascent: purity and truth, timeless beauty, and the continual renewal of skin.

Sobēna is a Brazilian skincare brand inspired by the power of Brazilian land and shaped by high-level science.

Serum 365 · Coming soon

Be among the first
to experience it.

Join the Sobēna launch list for early Serum 365 news and stories behind our approach to daily care.